Thursday, April 24, 2014

Introduction to PHP - 3/13 - codeacademy.com

Instructions:

Try it out. On line 8, use echo to output your name. Make sure to end your line with a semicolon.

    <!DOCTYPE html>
    <html>
    <head>
    </head>
    <body>
            <p>
              <?php
            echo "I'm [insert your name here]!";
              ?>
            </p>
    </body>
    </html>

Introduction to PHP - 3/13 - codeacademy.com

Instructions:

Try it out. On line 8, use echo to output your name. Make sure to end your line with a semicolon.

    <!DOCTYPE html>
    <html>
    <head>
    </head>
    <body>
            <p>
              <?php
            echo "I'm [insert your name here]!";
              ?>
            </p>
    </body>
    </html>

Introduction to PHP - 2/13 - codeacademy.com

www.codeacademy.com



<!DOCTYPE html>
<html>
    <head>
</head>
<body>
        <p>
          <?php
            echo "My first line of PHP!";
          ?>
        </p>
</body>
</html>

Introduction to PHP - 2/13 - codeacademy.com

www.codeacademy.com



<!DOCTYPE html>
<html>
    <head>
</head>
<body>
        <p>
          <?php
            echo "My first line of PHP!";
          ?>
        </p>
</body>
</html>

Sunday, March 2, 2014

Knowing how tight financially things are for most of the world invites new and innovative ways of supplementing your income. The catch is to set up a program that will shoot you down the write path without digging too deep into your pockets.

This translates into finding some income machine that's easy to setup, cheap... if not FREE to maintain and last but not least lucrative! 

Affiliate marketing is your ticket. If you've never heard of affiliate marketing then today is your lucky day. Affiliate marketing is the institution inwhich merchants pay you for sales leads or leads that manifest into sales. This article will outline the basics of jump starting low cost SEO that will drive visitors to your affiliate site.

Lets begin...


Once you've engraved in your head the desire to go independent and start your own money machine.. as I like to call it... you''ll want to know what choices are out there for you.

Well, there are many choices although only a handful that have real income potential and true affordability. Affiliate marketing is one of those new cyber jobs that have popped on the seen here in the last decade or so, which makes it a fledgling industry. Not only is it new, it's basically open for whom ever has enough courage to give it a go!

With their being so little competition from other affiliates you can actually dominate a field as an affiliate giving you choose the right niche. The only efforts that need to be taken once you've chosen a topic is that of marketing your site or blog once you've brought it to life.

This is done via Search Engine Optimization or SEO for short. SEO is one heck of a monster although don't fear as we're here to present you with authentic low cost and no cost ways of bringing white hat SEO to life.

SEO is the Engine That Drives Traffic To Blogs and Sites Throughout the Net 

How?... You ask... 


Through a process called inbound linking. To determine the popularity and subsequent page rank of a site Google, the worlds most prominent search engine surveys the sites linking to you. Google does this with the use of a tool known as a search engine robot which is a program that runs through the world wide wed and catalogs sites according to title and description tags and annotates which sites are linking to your site and which words they use to link to your site. The robot then incorporates this data into an equation called an algorithm. This algorithm calculates the value and positioning of the sites, blogs and other HTML crafted pages on the Net.

In short the search engines are looking for content that details what your page is about. It does this by looking at specific areas of your HTML. Googlebot, which is the name of one of Googles search bots peeps at the title tag in in your HTML then peeps at the description tag in your HTML

If you have no description tag... no fear Google is trained to drop to the content of your site and read through until it finds the keywords it's looking for. If Google doesn't identify any of the keywords it's looking for it simply will not list you in the SERP's for that search query. So in short make sure your keywords are painted in your title tag, description tag and body copy.

Now you may be asking how do I Incorporate this knowledge into my marketing mix.

Simple... 


When you blast out the gates building your site make sure it's articles and pages are dawned with on page SEO concepts and entangled with off page SEO love. In your headlines make sure you have your primary keyword and somewhere in the first or second paragraph insure that your primary and secondary keywords are thrown in the mix. This along side connecting your pages accordingly in a navigation bar, site map, and anchor text is pretty much the bulk of on page SEO magic.

Off page SEO magic is similar except for it's off page. You'll need to take the same concepts and ideas, integrate them into an article that you intend to give to another webmaster to paste into his sites navigation. Make sure you use words in your anchor text that people are typing in to find the topic or niche you're promoting. By doing this you are letting Google know that the pages within your site that these words are linking to, have to do with that specific topic. This also screams to Google and other search engines that given your site has enough SEO fit article out there using these specific keywords as anchor text that your site may be worthy of being listed in the SRP's under that specific phrase or word.

For example if you wish to rank one page of content for the keyword cat - then your job is to have a set amount of sites link to you using the word "cat" or you can do what I do and give them an article for free that has the word cat in the title tag, description tag, headline and body copy. This will give the article a fighting shot at ranking for the word cat. In addition because you are linking to a page on your site using the anchor text "cat" that particular page on your site has a superb chance at ranking in the top 10 of Google for the keyword "cat'. Now this is an example and the more competitive a keyword the more inlinks you'll need from quality sites using that word...."cat" to rank for this word in the engines.

You May Be Asking Yourself -- How is this Low Cost Let alone FREE SEO! 

What we are driving at here is if you wish to rank any website or blog on the Net for competitive words or maybe even some not so competitive words you'll need to start writing articles and giving them to other sites that promise to keep your links intact.

By doing this you're giving away FREE inbound links to your site. The other site will accept the article because they want the relevant content. This is FREE SEO.

Your other option is to outsource the work to a freelance copywriter who can crank out material in bulk as it's their job and if you find the write freelancer you may have found a relationship that can carry you to the peak of success and beyond. The only downfall to this is not really a down fall at all, it's just a fact of life... you'll have to pay for it. This payment represents the Low cost aspect of the Low to No cost SEO tactics.

Now that you've been updated as to how to promote a site or blog through NO and Low cost SEO it's time to go after no cost and low cost ways of building blogs and websites to complement your newly discovered knowledge of wallet friendly SEO.

First off -- I'd always begin with some sort of blog. Blogs are a great welcome mat or introduction for visitors and webmasters alike in building an onlin presence. Blogs are loved by Google as many blogs have content added daily which is exactly what Google feeds on.

By starting a blog and adding new content every few days(incorporating the stuff you just learned) you'll give Google the SEO "Q's'" it lives for. The same goes for any other sites you construct.

Just apply the positive SEO techniques we discussed in both on and off page fashion... then sit back and watch one of two things happen. Either your going to see a dramatic increase in traffic or you won't. If nothing seems to be manifesting then keep plugging away at writing articles and sending them out too sites that will accept them. Soon some economies to scale will kick into gear then traffic, money and sales will fall from the sky!

If you have follewd these suggestions and you start to see action in the form of Absence clicks or affiliate sales then find additional keywords through popular SEO tolls like wordtracker and start the process over again unless you want to go after some other niche.

There's some great news I want to share with you about the affordability of static web sites and niche blogs.These essential tolls of the trade can also be procured in FREE formats and or at least low cost formats so that all who want to participate... can. When you add the fact that SEO can be FREE if need be and the sites and blogs can be FREE, you've got one heck of a combination for creating your own stimulus package.

In all the excitement I almost forgot to tell you where you can go to get free (CMS's) content management systems.

First theres wordpress.org or Blogger.com. They will provide you with a FREE URL and free Hosting. Secondly there's Yahoo Geosites who does the same although they are not good if you want a blog. Then there's (CMS's) like ez-webbuilder.com and Drupal.com that cost about a dollar a day.

These two are good stater platforms and will allow you to build SEO friendly sites and blogs that you simply monetize with affiliate programs and Absence once you have some traffic stumbling through.

Well guys and girls thats it in a nutshell and I beg of you try not to make this hard by over thinking it. The tactics outlined above will work, you just have to work them.

Good Luck and Good Hunting,

Thursday, November 22, 2012

Important Factor You Must Know About SEO

Anyone who has an online business may be quick to jump into several SEO techniques, thinking that these will be a quick opportunity for internet success. If you think however that SEO can be accomplished in a jiffy, you’re bound to be disappointed. There are important factors you must know about search engine optimization. This includes the things to avoid, the things needed to generate a higher page rank, and finally the elements present in most excellent SEO services. 

First of all, overloading your site with keywords is not always a smart thing to do. Sure, you want to communicate your offering or your service as much as you can, and to drive the targeted traffic back to your site. Who would not want that? However, too many keywords may end up overwhelming your market. Oftentimes, it is not always about keywords but the strategic placement of the keywords as well. 

Filling your site with second-rate, plagiarized content is another way to sabotage the performance of your efforts. People are quick to recognize clichés and formulaic phrases, and if they don’t get anything fresh and useful from the website content, they will have to look for them from the next site, or the competition. 

Link farming is another SEO technique that always ends up being abused. This involves a group of websites utilizing hyperlinks on their pages, all pointing back to every other site page within the group, with the goal of engendering more traffic and increased rankings in search engines. While these may work in the beginning, the long-term consequences of this strategy will be anything but beneficial for the websites. 

Don’t fret, however because there are many ways with which you can increase your ranking consistently and effectively. If you have an easily navigable site that’s filled with high quality content, you are certain to attract a loyal following from your targeted visitors. 

A website that is too complicated for the average internet user will limit its reach and will be able to provide for a specific niche only. As much as possible, maintain a website that has navigation-friendly features and one that people can easily maneuver. In the same manner, if the site contains relevant and well-researched content, visitors are bound to stick around a bit longer. 

You can also submit high quality articles to article submission sites, so as to generate increased traffic. Well-written articles have higher chances of being accepted in these submission sites. Once you are able to provide excellent information to the readers through the articles, they will be more inclined to click on the link to your website provided at the bottom of each article. 

Thursday, November 8, 2012

Building Natural Links For SEO

Google has made several changes to their algorithm to better improve their search engine and the majority of the time when they are making changes it is to fix bad practices or black hat practices of internet marketers.


In 2007 Google made some changes to the algorithm to not put much weight to those website who purchase paid links on other high PageRank websites. There were some companies who were in the business of brokering paid links and text links.

Those who were getting websites high in the search engines by buying links were then penalized and many of them dropped emphatically in the search engines. Some have wondered why Google would make such changes in the algorithm.

The foundation of Google’s algorithm is to rank websites that have grown and built up naturally without some type of detection, or in other words Google does not like to be fooled or schemed. In order to better their algorithm they look to find websites that grow in popularity because users think a website is popular, not because that website is buying their way up the search results so to speak.

So the goal is to make your website have incoming links that look natural.

Here are some examples of inbound links that look unnatural:

Site 1: Has 200 links that are all coming from high PageRank websites. This looks unnatural.

Site 2: Has 200 links that are all coming from PageRank 0 websites. These links are not going to pass high link reputation and will not increase your rankings high.

Here is an example of inbound links that look natural:

Site 1: Has 200 inbound links and there is a mixture of PR 0, 1, 2, 3, 4, 5 etc. This looks more natural and will fair better than the site with all 200 links from a PR 4 website.

Site 2: Has 200 inbound links that point to several pages within the domain and not to just one page.

The next step is having the anchor text links not be all the same. For example if you are going after the keyword “web design” and all 200 links that are incoming links have the anchor text “web design” then that does not look natural.

It is best to have a variety of anchor text for your incoming links in order to make it look more natural.

The next thing in building natural inbound links is to have the inbound links point to several pages within the website and not all of them to same page. Having deep links meaning links to subpages and not all of them to the home page will make your inbound links look more natural.

It is also crucial when building natural inbound links that they do not happen all at once in a short period of time and then stop. Especially for new websites it is imperative to not build incoming links at a very fast pace as this looks highly unnatural.

Building natural inbound links is essential in any SEO campaign. As the search engine’s algorithm sees that the inbound links to a website look more natural then they will respect the website more.

As you build natural inbound links your website will look more natural to the search engines and will gain higher respect and authority. Plus as the search engines make constant changes to their algorithm you will not be penalized if you are doing something that looks unnatural, shady, or black hat.

The only constant thing with search engines is change and you have to always be aware that change will come on an ongoing basis.